The theory and practice of Branding in marketing strategies find it most important and desirable to reach the YA Adopters Audience who can become loyal brand customers for decades. Marketers follow the guidelines that are founded in "the making of cool" according to expert marketers practices all over the world. Teens brains. which are still growing, are very sensitive to marketing strategies that appeal to making their own image. Beware of practices that can lead teen in the wrong direction when it comes to lifelong critical thinking conditioning!
Below, watch the PP on reaching YA audiences through marketing. I will share a link to The Making of Cool here, a PBS documentary that alerts everyone of the strategies implemented by mareketers to reach the YA audience that becomes a life-long consumer of their products.
As a marketer, I wish to reach YA audiences to instill in them the desire to consume products that are consciously making an effort to improve the experience we all have on Earth through compassion and empathy, and without so muych blinded competition to win and have more egotistical enhancements when all we need is love. And will we receive what we give?
Just about everywhere we look there is an advertisement of some sort. Innuendos and stereotypes. To be able to navigate tofay's complex marketing embedded in our life force, we need to develop spiritually and, in turn, emotionally.
Our emotional well-being depends on our awareness level and our indivuality will keep us on the track of not being a follower without the compassion and empathy that makes marketing a toool but not an authority over our decision making process.
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